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Amazon's Prime-exclusive sale is coming in a matter of weeks, and the exact dates have just been announced.
The deals aren't quite at the level of Prime Day, but it is considered Amazon 's first major savings event of the year. In 2025, Prime Day proper kicks off on Tuesday, July 8 and runs through July 11.
It's official: Prime Day 2025 will take place July 8 through July 11, Amazon confirmed in a press release early June 17.
Here's everything to know about Amazon Prime Day 2025.
Prime Day deals: See what you can score before Prime Day 2025 Electronics, kitchen, beauty, and apparel are just some categories of goods you can find deals on during Prime Day.
Amazon Prime Day is going on October 7 and 8, with discounts up to 70% across all its departments.
Get the latest news on Prime Day 2025, including the top deals, competitor sales, and stock alerts.
During Amazon Prime Day 2025, which ran July 8-11, shoppers spent record amounts and bought record number of items, according to Adobe Analytics.