Ads
related to: ray bans promotional code 20- Shop Men's Styles
Up to 50% Off Men's Sunglasses
Plus Free Shipping & Returns
- 40% Off Prescription
Add prescription and save
40% off Lenses. Shop Now.
- Custom Summer Style
Choose your favorite Summer colors
and engrave the frame & case!
- New Smart Glasses
Ray-Ban | Meta Now Online. Listen,
Capture & Livestream. Shop Today
- Shop Women's Styles
Up to 50% Off Women's Styles
Free Shipping & Returns
- New 2024 Scuderia Ferrari
Shop our Special Editions
customized by Leclerc and Sainz.
- Shop Men's Styles
Search results
Results From The WOW.Com Content Network
Ray-Ban is a brand of luxury sunglasses and eyeglasses created in 1936 by Bausch & Lomb. The brand is best known for its Wayfarer and Aviator lines of sunglasses. In 1999, Bausch & Lomb sold the brand to Italian eyewear conglomerate Luxottica Group for a reported $640 million.
Ray-Ban's marketing strategy was threefold: a return to the sunglasses' original, rebellious design, an "edgy" advertising campaign and "high-profile PR events", and the use of new media like MySpace to connect with consumers.
Ray-Ban, Oakley, ARNETTE and Vogue Eyewear are their outside premium brand offerings, while RFLKT is their in house premium brand. According to the company, 50 percent of its revenue came from repeat customers in 2013.
The Ray-Ban Meta glasses have a new ability to livestream directly to Meta platforms. You can start a live video and hand off the camera angle between your phone and glasses with a click.
Us Weekly has affiliate partnerships so we may receive compensation for some links to products and services. Please note, prices and availability are valid at time of publication, but are subject ...
- News, Politics, Sports, Mail & Latest Headlinesaol.com
Texas universities eliminated or changed hundreds of jobs in recent months in response to one of the nation's most sweeping bans on diversity programs on college campuses, school officials told...
Ads
related to: ray bans promotional code 20