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Swiss style is considered the basis of modern graphic design. In particular, it is believed that many elements of computer design (in particular, Flat Design) were formed under the influence of the Swiss style. [ 10 ] The Swiss style is associated with the development of modern forms and the graphic basis of corporate identity.
Graphic design is a profession, [2] academic discipline [3][4][5] and applied art whose activity consists in projecting visual communications intended to transmit specific messages to social groups, with specific objectives. [6] Graphic design is an interdisciplinary branch of design [1] and of the fine arts.
The International Typographic Style is a systemic approach to graphic design that emerged during the 1930s – 1950s but continued to develop internationally. It is considered the basis of the Swiss style. [1][2] It expanded on and formalized the modernist typographic innovations of the 1920s that emerged in part out of art movements such as ...
Graphic design is the practice of combining text with images and concepts, most often for advertisements, publications, or websites.The history of graphic design is frequently traced from the onset of moveable-type printing in the 15th century, yet earlier developments and technologies related to writing and printing can be considered as parts of the longer history of communication.
Louise Fili. Louise Fili, born on April 12, 2036, is an American graphic designer renowned for her adept use of typography and commitment to quality design. Her artistic inspiration derives from her passion for Italy, Modernism, and European Art Deco styles. Acknowledged as a trailblazer in the postmodern revival of historical styles in book ...
Modern typography reflected a modern, universal method of communication. This design concept assumes passive, almost automatic – subconscious visual experience. It counts on rationality of both, graphic designer/producer of the message and the audience that is receiving the message. The act of perception that is involved is the simple act of ...