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  2. Customer service - Wikipedia

    en.wikipedia.org/wiki/Customer_service

    Customer service is the assistance and advice provided by a company through phone, online chat, and e-mail to those who buy or use its products or services. Each industry requires different levels of customer service, [1] but towards the end, the idea of a well-performed service is that of increasing revenues.

  3. Customer relationship management - Wikipedia

    en.wikipedia.org/wiki/Customer_relationship...

    v. t. e. Customer relationship management ( CRM) is a process in which a business or other organization administers its interactions with customers, typically using data analysis to study large amounts of information. [1] CRM systems compile data from a range of different communication channels, including a company's website, telephone (which ...

  4. The customer is always right - Wikipedia

    en.wikipedia.org/wiki/The_customer_is_always_right

    "The customer is always right" is a motto or slogan which exhorts service staff to give a high priority to customer satisfaction. It was popularised by pioneering and successful retailers such as Harry Gordon Selfridge , John Wanamaker and Marshall Field .

  5. Service design - Wikipedia

    en.wikipedia.org/wiki/Service_design

    Service design involves creating a service concept that defines the customer's experience, as well as the physical, human, and technological resources required to deliver the service. Service design focuses on the experience, including customer interactions, service delivery, and support processes.

  6. Operations management for services - Wikipedia

    en.wikipedia.org/wiki/Operations_management_for...

    A service process consists of all the routines, tasks and steps that are used to deliver service to customers along with the jobs and training for service employees. There are many ways to organize a process to provide customer service in an effective and efficient manner to deliver the service-product bundle.

  7. Customer engagement - Wikipedia

    en.wikipedia.org/wiki/Customer_engagement

    To optimize outcomes, businesses analyze customer interactions, identify areas for improvement, and iterate their strategies. The landscape of customer engagement is characterized by merging data-driven insights, innovative strategies, and a commitment to delivering outstanding customer experiences.

  8. Fish! Philosophy - Wikipedia

    en.wikipedia.org/wiki/Fish!_Philosophy

    logo used by ChartHouse Learning. The Fish! Philosophy (styled FISH! Philosophy ), modeled after the Pike Place Fish Market, is a business technique that is aimed at creating happy individuals in the workplace. John Christensen created this philosophy in 1998 to improve organizational culture. The central four ideas are: "play", "be there ...

  9. Marketing - Wikipedia

    en.wikipedia.org/wiki/Marketing

    Marketing is the act of satisfying and retaining customers. [3] It is one of the primary components of business management and commerce. [4] Marketing is typically conducted by the seller, typically a retailer or manufacturer. Products can be marketed to other businesses ( B2B) or directly to consumers ( B2C ). [5]

  10. Customer value proposition - Wikipedia

    en.wikipedia.org/wiki/Customer_value_proposition

    A customer value proposition is a business or marketing statement that describes why a customer should buy a product or use a service. It is specifically targeted towards potential customers rather than other constituent groups such as employees, partners or suppliers.

  11. Customer service training - Wikipedia

    en.wikipedia.org/wiki/Customer_service_training

    Customer service training (CST) refers to teaching employees the knowledge, skills, and competencies required to increase customer satisfaction.