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Ray-Ban is a brand of luxury sunglasses and eyeglasses created in 1936 by Bausch & Lomb. The brand is best known for its Wayfarer and Aviator lines of sunglasses. In 1999, Bausch & Lomb sold the brand to Italian eyewear conglomerate Luxottica Group for a reported $640 million.
Luxottica retails its products through stores that it owns, predominantly LensCrafters, Sunglass Hut, Pearle Vision, Target Optical, and Glasses.com. It also owns EyeMed, one of the largest vision health insurance providers.
Ray-Ban Wayfarer sunglasses and eyeglasses have been manufactured by Ray-Ban since 1952. Made popular in the 1950s and 1960s by music and film icons such as Buddy Holly , Roy Orbison and James Dean , Wayfarers almost became discontinued in the 1970s, before a major resurgence was created in the 1980s through massive product placements .
Ray Ban Aviator Pilot Unisex Sunglasses. Price at Target: $171. Price at Walmart: $111.83. Thinking of classing up your wardrobe with some Ray Ban sunglasses? Target is going to cost you...
From the classic Ray-Ban aviators to a super stylish and on-trend circular silhouette, there's a pair for every kind of style.
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Ray-Ban Aviator variations. Besides the standard model there are several different Ray-Ban Aviator sunglasses variations designed as functional, technical and recreational sunglasses . The Ray-Ban Shooter variant was introduced in 1938 and the Ray-Ban Outdoorsman variant in 1939.
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In response, Ray-Ban, which already dominated the sunglasses market with their Wayfarers and Aviator sunglasses, introduced the Clubmaster, a traditional browline frame with sunglass lenses, and the Wayfarer Max, a Wayfarer shaped-and-sized browline.
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