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Victoria's Secret uses the show to promote and market its goods in high-profile settings. The show featured some of the world's leading fashion models, such as Victoria's Secret Angels , Candice Swanepoel , Behati Prinsloo , Grace Elizabeth , Taylor Hill , the icon Tyra Banks and others.
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On June 12, 1977, [2] Victoria's Secret was founded by Roy and Gaye Raymond [6] in Delaware. [7] Raymond opened the first Victoria's Secret store at the Stanford Shopping Center in Palo Alto, California. [8] Raymond was inspired to start Victoria's Secret after feeling embarrassed purchasing lingerie for his wife in a department store.
The Victoria's Secret Fashion Show is an annual promotional event sponsored by and featuring Victoria's Secret, a brand of lingerie. From 1995 to 2018, Victoria's Secret used the show to market its goods in high-profile settings. Models under contract to the company, known as Victoria's Secret Angels, were key participants at the event.
After Wexner assumed ownership, Victoria's Secret became widely known for marketing its items with the use of super models featured in an annual fashion show, overseen by Ed Razek. [13] By 2015, sales were in decline and 2018 was the final year for the Victoria's Secret Fashion Show .
Shop more sleep essentials at Victoria’s Secret here! See more Us Weekly Shopping Ben Affleck and Jennifer Lopez on a shopping trip in Gustavia, St. Barts on December 29, 2023.